Author Archives: Simon Williams



Simon Williams

Simon Williams is a copywriter at Persuasion Copywriting helping small to medium sized businesses create content that attracts the customers they really want to work with. Simon is a story lover in all its forms – writing, film, music, sport and anything arty, and the power it has in bringing people together. Connect with Simon on Twitter or Facebook.

The Power of Hyperlocal Content Marketing – 6 awesomely doable tips on a small business budget
in Business, Digital Marketing

The Power of Hyperlocal Content Marketing – 6 awesomely doable tips on a small business budget

For big brands with deep pockets, content marketing can be as simple as asking the marketing team to churn out content that’ll rank easily on highly competitive keywords and phrases. But for a small business or startup, achieving this same success can be tough. There is, however, a way to give a very strong showing in organic Google search results even when you’re not the...

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18 Jan 2018
Your ideal ingredients for writing incredible About Us page content
in Digital Marketing

Your ideal ingredients for writing incredible About Us page content

Guest Post by Simon Williams from Persuasion Copy. Your About Us content is not about you. Seriously. It’s not there to indulge how great your business is or how successful you are, although it can cover those points. The page is there to win people over by telling a decent story. By showing them you’re human. Why should you care? It’s the second most visited page...

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27 Apr 2017