Business


2 Things You Need To Realise About Customer Experience Business / Digital Marketing

Back in the day, when I was first learning sales and marketing, customer service was the be-all and end-all. It was the foundation of everything we were taught and was an essential cornerstone of every business strategy. Your customers are, after all, the people who actually keep your business going. It didn’t matter whether you were selling apples, or checking someone into your new luxury...

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Who Can Help Make Your Product Better? Business

When things are going well for your enterprise, it can feel like nothing could bring you down. But, that feeling of flying high will, indeed, come to an end if you aren’t careful. We all know that successful business is about development. As such, a good product won’t be enough to see you through if you don’t continue to enhance it. Product development is, after...

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Digital Marketing Consultants: What do they do? Business / Digital Marketing

A day in the life of a digital marketer What do online marketers or digital marketing consultants do? They help your business to ‘get found’ online using a combination of inbound and outbound tactics. With many of my clients being accommodation businesses scattered throughout Australia, there are different ways I manage their online activity. In this article, I’ll show you what’s involved in my typical...

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What is a Marketing Strategy & Why Do You Need One? Business / Digital Marketing

Think you’re a pro but then realise you’re not? Have you ever experienced a moment in your life when something looks easy, so you give it a try? Maybe a couple of times… But after a few embarrassing attempts, it turns out to be incredibly challenging and in the end, quite frustrating? It was a bit like that for me with surfing. My brothers made...

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About Me

Sharni-Marie Barney

Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.