Brand


5 Ways To Know If A Brand Is Trustworthy Brand

Establishing trust with a business is the most important step in the customer journey. Indeed, trust sits at the core of every business interaction. Buying from a brand you trust means you’ve got faith in the quality of the product or service and how the brand treats its customers.  Unfortunately, with more than 500,000 brands worldwide, customers need to be quick to judge the trustworthiness...

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4 Ways to Know If A Brand Is Sustainable Brand

Where you spend your money matters, and anyone who is dedicated to living a health-conscious and eco-friendly lifestyle should strive to dig deep and uncover eco-friendly businesses. Those who are becoming more eco-conscious can find this tricky, though. The old habits of convenience are difficult to break, and even then, many companies do not always fulfill their eco-friendly promises. So how can you know if...

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How To Brand Your Business On A Small Budget Brand / Business

Branding your small business begins when you develop your startup idea. The process helps you create and nourish the concept to its fullest potential. While it is easier to think of logos or colour schemes, branding demands more than that. With over 60% of Australian startups failing to go past year three, it is helpful for small business owners to develop and maintain their marketing...

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The 5 (Yes, There Are Only 5!) Things You Need To Build A Successful Brand Brand

When starting a business, establishing a strong brand is essential. In many ways, this is the identity of your company and can have a telling impact on customer relations and prospective leads. While many people try to overcomplicate the process, you can achieve greatness by focusing on just five things. So, what is the magical formula for building a great brand? Here’s all you need...

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About Me

Sharni-Marie Barney

Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.