Marketing
Many businesses benefit from the utilisation of an effective exhibition. They provide a great opportunity for a rise in profits as well as an increase in many other beneficial factors such as brand awareness. However, it is vitally important that your exhibition project management is of the highest standard as you do not want to risk spending a lot of time, money, and effort on...
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Ecommerce / Marketing
Nowadays. Increasing numbers of businesses are relying on websites for the bulk of their sales. Ecommerce has always been on the rise, with customers wanting to buy what they want from the comfort of their own home – or elsewhere – with goods then being delivered to them in the comfort of their own home. But the coronavirus and Covid-19 pandemic has emphasised this change...
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Marketing
Digital marketing is undoubtedly one of the best ways for brands to achieve better visibility, add personality to a brand, and save more. But, radio marketing can offer you all this and more – so, yes, it is still worth considering! A radio advertisement is an excellent way to speak directly to your audience, send a concise but meaningful message across, and make sure what...
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Marketing
Target marketing is one of the most useful tips for business growth that you shouldn’t ignore as a business owner. It involves researching and understanding your potential customers based on their demographics, location, personalities, values, and behaviour. Marketers use this strategy to help them focus their advertising messages and set budgets to avoid wastage. While this remains an effective approach, it’s important to ensure you...
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Marketing
The Coronavirus pandemic has dramatically changed the ways businesses operate to the point where you might not recognise it any longer. Customers disinfecting their hands as they walk into your store with face masks adjusted and a shifty look in their eyes is weird. However, it isn’t the only way your company has altered in the past four months. As a marketing outfit, you’ve got...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
