Regardless of what business you are considering establishing on the market, you are always going to face a lot of competition. This might mean that you are concerned about whether you can reach an audience or if they will be lost to another business looking at the same audience. However, it’s easier than you might think to reach your audience and ensure that they choose...
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In life, motivation can be hard to come by. When we have a genuine reason to do something – such as fear or genuine urge – then we tend to go and get what we want. If we know that the royalties are a long way away or if we’re struggling to see the light at the end of the tunnel, however, then it can...
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Having big dreams as a sole entrepreneur is always a great thing. It gives you a goal to work towards and helps you build a path towards that success you’re looking for. However, there are a number of challenges along the way that you need to overcome, and there’s always a bit of luck involved as well. But if you’re resilient and focus on the...
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Running a business can sometimes feel like a juggling act. You worry about one thing and try to handle it, only for another item to pop up when you do. This takes your focus away from what you are good at, and your business can suffer as a result. So, how do you ensure side-tasks and other jobs are done correctly while you attend to...
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The sad truth about running a successful business is how you will get some competitors that turn into green-eyed monsters and will resort to schoolyard tactics to belittle your brand. One of the most common examples for that to happen is by badmouthing the business.