Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….
So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…
Marketing
A successful business is one that uses marketing to engage with its target audience and increase sales figures. Without effective marketing, you’re going to struggle to create any brand awareness or give people a reason to interact with your company. Due to this, it’s essential that you have viable marketing strategies in place at all times. Of course, there are plenty of new marketing techniques...
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Business / Company
When looking to create a business that makes you a lot of money and success, you need to have lots of different facets working in your favor. You need to be able to get things handled on your end, but it’s not just a case of doing it all on your own. No entrepreneur ever created a multi-million dollar empire working as a complete loner;...
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Business / Startups
Starting a business takes time, dedication, and effort especially because you have to take up a lot of roles at the same time. For the most part, it’ll involve things like talking to customers every day or understanding corporate compliance and tax. As you probably already know, there is no secret recipe for overnight success, seeing as you have had to work hard to get...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
