Business / Digital Marketing / Startups
This is my guest post that originally appeared on Global Social Media Coaching. Unique as you are Your business is as unique as you are. You created it. You transformed it. It evolved out of your own ideas, and the energy of the team of people who work for you. Your customer service has its own unique personality. Your product range is a reflection of...
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Business / Digital Marketing
Guest post by Hollie Hoadley from Creative Solutions Consulting. In another post of mine, we explored the phenomenon of insourcing. If you missed it, we basically talked about how things are going digital to make life easier for our customers. As entrepreneurs, we were told to either go online or go extinct, so we embraced all things digital – automated lead nurturing, rapid e-commerce, live chat...
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Digital Marketing
Why Businesses Need to Engage Customers with Mobile Marketing Smartphone access has changed the way businesses interact with customers. Right now, there are over 3.65 billion unique global mobile users. Customer engagement, before, dealt with generic interaction. Now, one-on-one feedback options are possible with mobile. A company enabled by mobile stays in business. Beyond 2016, mobile marketing won’t be a choice. It’ll be a necessity....
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Business / Digital Marketing
Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars...
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Business / Startups
Am I a Solopreneur or Entrepreneur? A solopreneur, put simply, is someone who sets up then runs their business single-handedly. They are focused on building their own personal brand. They can be freelancers, small business owners or consultants. They embrace working alone and don’t outsource. An entrepreneur on the other hand seeks to build a business to make a profit and then sell it. They...
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Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.
