Tag: strategy

How to Ensure the Best Customer Experience Business / Digital Marketing

How to Ensure the Best Customer Experience

Jul 31, 2016 by 6949 views No Comments

Guest Post by Amanda DiSilvestro  For starters, you have to think about each and every way that you have interactions with your customers. That means beyond just basic online or in-person contacts and includes materials you mail, various online presences, and experiences navigating social media. You must also consider how those interactions will affect the reviews that customers provide. Never, ever discount the importance of those...

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Reactive Marketing – What it is and why it rarely works Business / Digital Marketing

Reactive Marketing – What it is and why it rarely works

Jul 10, 2016 by 16338 views 1 Comment

Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet....

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Your Unique Voice and Customer Engagement Business / Digital Marketing / Startups

Your Unique Voice and Customer Engagement

Jun 02, 2016 by 7039 views 1 Comment

This is my guest post that originally appeared on Global Social Media Coaching. Unique as you are Your business is as unique as you are. You created it. You transformed it. It evolved out of your own ideas, and the energy of the team of people who work for you. Your customer service has its own unique personality. Your product range is a reflection of...

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What to do with a Great Idea Business / Startups

What to do with a Great Idea

May 05, 2016 by 12708 views 4 Comments

So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around...

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All right, Digital. Now it’s Personal. Business / Digital Marketing

All right, Digital. Now it’s Personal.

Apr 01, 2016 by 6326 views No Comments

Guest post by Hollie Hoadley from Creative Solutions Consulting. In another post of mine, we explored the phenomenon of insourcing. If you missed it, we basically talked about how things are going digital to make life easier for our customers. As entrepreneurs, we were told to either go online or go extinct, so we embraced all things digital – automated lead nurturing, rapid e-commerce, live chat...

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About Me

Sharni-Marie Barney

Sharni-Marie is the owner of an epic new marketing consultancy, Forj Marketing. She has a huge vision to help businesses forge their own way to future success. She loves to read and travel, always looking for experiences that broaden her perspective. She has big dreams.