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Reactive Marketing – What it is and why it rarely works

Reactive Marketing – What it is and why it rarely works Businesses are constantly faced with the highs and lows of consumer demand. Especially small businesses. One minute the game is on and you are struggling to keep up with demand, considering hiring more staff, outsourcing, and basking in the glory of success. The next minute the winter sets in. Things go a little quiet….

What to do with a Great Idea

So, you’ve come up with a great idea for a brand new money-making scheme. It’s a game changer. Revolutionary even. And you can’t stop thinking about it. Everywhere you go you see opportunities for your business to flourish. You tell all your trusted friends. Your family are tired of hearing about it. You can hardly sleep because your mind just keeps rolling the idea around…

Marketing Online: Common Mistakes

Common Mistakes Businesses Make When Approaching Online Marketing There is so much talk around marketing your business in the online environment of the world wide web that you would have to have your head in the sand to have not heard it. By now you should have realised that for any business to be progressing it is essential that some portion of your marketing dollars…

Startups

How to Set Up Your Office for a Startup Company on a Budget

Mar 21, 2022 by Sharni-Marie 298 views No Comments

When starting your own business, one of the most important decisions is setting up your office. Here are some tips to help you get started.

Marketing

Simple Steps To Transform Your Business Website Today

Mar 21, 2022 by Sharni-Marie 553 views No Comments

Your business website contributes massively towards your overall success, so it’s absolutely vital that you can take the time to perfect your platform if you want results long term. Thankfully, learning how to transform your business website into the most attractive, functional, and efficient platform doesn’t have to be as difficult as you might expect, as this guide contains a variety of simple steps that...

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Marketing

3 Things You Should Do Before Publishing Your Business’ Website

Mar 17, 2022 by Sharni-Marie 917 views No Comments

If this is the first time your business has had a website, then the launch can be quite an exciting event, but you should hold off on that for a moment. You don’t want to publish your website only to find out that it’s not yet fit for your customers to view and use it, as that could lose you a lot of sales. You...

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